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Clearguard Autorodder

Clearguard’s Autorodder is a groundbreaking device that automates a risky and outdated manual task within the resource sector. When they came to Two Moons Consulting, the goal was to launch the product with a strong identity, one that clearly positioned both the device and the Clearguard brand behind it.

This dual-branding challenge required a thoughtful approach. We developed a brand system that gave Autorodder its own presence while staying connected to Clearguard’s reputation. From there, we directed bold, high-impact product photography and built a website that clearly explained the device’s function, benefits, and value to organisations.

The result is a confident, professional launch for an industry-changing product. The new branding and website help Clearguard communicate innovation and safety, while making it easy for potential clients to understand exactly what the Autorodder does — and why it matters.

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